Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses. Zenith is part of Publicis Media, the media arm of Publicis Groupe.

Overview:
Zenith is looking for a talented Director, Strategy to oversee a growing hybrid Strategy/Investment team on the TikTok account. This person will not only be integral in the stewardship of integrated, video forward media plans but maintain a close relationship with the client along with ensuring the team has clear guidance and mentorship. This person should be excited by the idea that you will be supporting projects that blur the lines between marketing, advertising, research, and creative. This position reports directly to the SVP, Strategy.

Role Objectives:

• Supports as team lead on client’s business and oversees all aspects of the assigned LOB(s)
• Executes high level strategy and holistic management of the media plan development, implementation, and execution
• Understands how to guide clients through scenario planning
• Identifies key target insights based on client brief necessary for formulating strategic recommendations
• Responsible for managing projects and resources for subsidiaries/business unit
• Maintain an in-depth knowledge of the client business
• Ensure teams adopt best in class tools, techniques, and systems to deliver plan recommendations aligned to client’s objectives
• Demonstrate an intimate understanding of how consumers interact with channels and technology
• Provide direction, management, and support to direct and indirect reports
• Supervising, training, and developing staff (managing workload, delegating responsibilities, and checking work for accuracy, performance management)

• B.A. or B.S., preferably in Marketing, Advertising, or related field
• 8+ years of experience in media planning or investment strategy
• 4+ years of experience managing junior staff
• Marketing/advertising agency experience highly preferred
• Entertainment or tech experience a big plus
• Strong speaking, writing and storytelling skills
• Ability to translate marketing/media ideas into approachable language
• Offers unparalleled knowledge across culturally grounded communities to create genuine connections that propel business growth
• Demonstrates an ability to be curious and passionate about our client’s business
• Proven ability to thrive in a fast-paced environment and is a self-starter
• Understands the need for both accountability and flexibility that comes with a fast past environment
• Has strong organizational skills and adept at guiding a multi-disciplinary team
• Adept at injecting ideas, innovation and leading industry developments into planning assignments
• Thinks clearly and diplomatically when participating in a discussion to field complex or sensitive questions from clients/internal groups
• Demonstrates ability to define and implement professional standards for team participation, conflict resolution, problem solving, and communication
• Positive, team-player attitude
• Able to manage a budget, control costs, plan and schedule around cost concerns for business unit
• Computer Skills/Software Knowledge: Microsoft Suite, Nielsen Suite, Kantar, IMS, Flowchart Software, R/F and Optimization Software, Social Tracking tools, comScore, Prisma, Mbox, MRI/GfK, GWI. Understand its capabilities and applications to translate data into actionable insights

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $121,000 - $179,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.