Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries.
Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.
Working at Abbott
At Abbott, you can do work that matters, grow, and learn, care for yourself and your family, be your true self, and live a full life. You’ll also have access to:
The Opportunity
This position works out of Alameda, CA location in the Diabetes Care Division. We’re focused on helping people with diabetes manage their health with life-changing products that provide accurate data to drive better-informed decisions. We’re revolutionizing the way people monitor their glucose levels with our new sensing technology.
As a Marketing Manager, Global Brand Campaigns you will be responsible for marrying the strategy with the execution by developing the communication strategy of the brand, translating the FreeStyle Brand foundations into a creative platform that will inform the development, implementation, and management of the global creative integrated campaign(s) for the FreeStyle Libre system; including campaign(s) that target all persons living with diabetes, regardless of type; as well as healthcare provider (HCP) campaign(s). This role will work closely with different international stakeholders across the organization and lead a team that will implement programs and integrated campaigns that drive awareness, preference, and advocacy for the FreeStyle Libre brand.
This role will report to the Global Brand Management Director. This person needs to bring strategy experience and track record for execution to marcom strategies and initiatives that will increase our brand recognition and bring to life our brand foundations. This is an onsite opportunity in Alameda, CA.
What You'll Work On
Pay
The salary range for this position is 135,700 – 271,500K based on experience.
Required Qualifications
Preferred Qualifications
Apply Now
Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives: www.abbottbenefits.com
Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.
The salary for this role is between $135,700 – $271,500
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