Web Content Specialist Job at AMERICAN CANCER SOCIETY, San Antonio, TX 78229

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Job Description

At the American Cancer Society, we're leading the fight for a world without cancer. Our employees and 1.5 million volunteers are raising the bar every single day. We actively seek candidates from diverse backgrounds including communities of color, the LGBTQ community, veterans, and people with disabilities. The greater the diversity of our people, the better we can serve our communities.

The people who work at the American Cancer Society focus their diverse talents on our lifesaving mission. It is a calling. And the people who answer it are fulfilled.

Position Description

*This a a remote role for candidates in the central time zone.*
*Bilingual Spanish candidates strongly preferred.*
JOB SUMMARY

Responsible for the oversight, management, and publishing of assigned non-medical content on cancer.org, and other sites and sub-sites on the Adobe Experience Manager (AEM) platform. Responsible for editorial oversight and implementation of site design standards, editorial style standards, and editorial calendar of assigned content. Supports other content authors through content creation and review, and workflow approvals.


Accountable for the overall quality of the content that is published, as well as understanding available data to make recommendations and improvements. Support the day-to-day digital marketing activities: requests, campaign execution and optimization, content strategy and development, and data analysis.


Support the ongoing strategy and product ownership of the content management platform, including periodic UAT testing to ensure AEM features support content authoring needs. Contribute to the content roadmap and participate in the prioritization of product backlog items and bugs in an agile environment. Support code launches, as needed.


MAJOR RESPONSIBILITIES

What you’ll do with your time:

  • 60% Publish/update content on content management system (AEM) – for projects, enhancements, content improvements for assigned areas, correct defects, support and make SEO updates, schedule and manage reviews with stakeholders; work with cross-departmental teams; review content for other authors, ensure updates are made accurately and within necessary timeframes
  • 20% Manage AEM Platform – , perform UAT, log bugs, support regular code launches, and review detailed designs of solutions, as needed.
  • 10% Campaigns – review, contribute solutions for, collaborate with cross-departmental teams and stakeholders, implement on AEM platform
  • 5% Analysis – Evaluate site feedback and site performance data using Siteimprove, Google Analytics, Customer Experience monthly scorecard, and other tools, as needed
  • 5% Shape and assess requests – contribute in educating requestors on process, evaluate and provide sizing for requests, ensure requests include necessary items


Position Requirements

FORMAL KNOWLEDGE

Bachelor’s Degree in English, Marketing, Communications, Journalism, Technical Writing, Web Design, or related field or equivalent combination of education and experience required. Business analysis skills a plus. 1-2 years of digital content experience required.


OTHER SKILLS

  • Strong content management, publishing, and editing skills (AEM preferred)
  • Understanding of content management systems, especially systems that use components
  • Proven attention to detail, superior knowledge of editorial mechanics such as grammar and punctuation, creativity, and ear for tone and nuance are key to articulating the mission and messages of the American Cancer Society to various audiences. Good eye for layout.
  • Ability to resize images, if needed, using PhotoShop
  • Willingness to learn about Accessibility requirements for persons with disabilities
  • Understanding of digital content best practices, including SEO, usability, and user experience
  • Excellent verbal/written communication skills and strong customer-centric mindset
  • Ability to deliver quality work on projects with defined and assigned tasks, and timelines. Basic project management skills needed.
  • Must be able to work independently or as part of a team and use critical decision-making skills to evaluate business implications
  • Must be comfortable working remotely and across multiple time zones

SPECIALIZED TRAINING OR KNOWLEDGE

  • Understanding of digital development processes and the ability to maintain the customer focus throughout the lifecycle on large-scale projects.
  • A keen awareness of current industry trends in digital content marketing & strategy and a drive to explore new methods.
  • Strong editor, understanding of web publishing and web marketing and/or experience in marketing with a strong online focus.
  • Proficiency in Spanish a plus.

SPECIAL MENTAL OR PHYSICAL DEMANDS

  • Work is normally performed in a typical interior/home office work environment.
  • No or very limited physical effort required.
  • Some travel may be required.
  • No or very limited exposure to physical risk.

The starting rate is $54,400 to $68,000 per year. The final candidate's relevant experience/skills will be considered before an offer is extended. Actual starting pay will vary based on non-discriminatory factors including, but not limited to, geographic location, experience, skills, specialty, and education.

The American Cancer Society has adopted a vaccination policy that requires all staff, regardless of position or work location, to be fully vaccinated against COVID-19 (except where prohibited by state law).

ACS provides staff a generous paid time off policy; medical, dental, retirement benefits, wellness programs, and professional development programs to enhance staff skills. Further details on our benefits can be found on our careers site at: jobs.cancer.org/benefits. We are a proud equal opportunity employer.

Position Requirements:

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