Vice President of Strategy Job at Digitas, New York, NY 10014

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Job Description

Company Description


Vice President/Director – Media


We are the connected marketing agency, a full-service agency with modern creative & media, data, and technology services all under one roof. We are connected in the way we think and the way we work. At the heart of our company are great people that we call Unicorns. Our Unicorns are open, bold, and curious and love to solve complex problems for clients in unique ways. Right now, we’re looking for a brilliant VP/Director of Media to drive that transformation – someone who’s an expert in the field, with a broad set of stellar media, marketing and management skills. Sound like you? Read on.


Job Description


What you’ll do:

You’ll take ownership and direct responsibility for management within the Media group on key accounts and overall for the team, leading strategy development and the writing of media plans – plus you’ll oversee project negotiation, implementation and performance analysis.

Day to day, your responsibilities will include:

  • Translating brand marketing objectives into succinct cross-channel media strategies that impress and excite our clients, and transforming marketing challenges into platform-agnostic communications
  • Providing relevant, timely cross-channel media expertise – bonding with brand team to help them truly understand why they need cross-channel marketing, and then helping them adapt their thinking and approach accordingly
  • Astutely identifying broader opportunities for Digitas (creative and other services) and articulating opportunities to senior leadership in a timely, relevant manner
  • Developing and understanding consumer insights and translating those insights into meaningful media behaviors and marketing strategies
  • Being a “chameleon,” ably shifting and adapting to meet business demands and individual client needs
  • Effectively and enthusiastically representing Digitas – you’ll be the face of our company, the person whom staff and clients alike look up to
  • A willingness to travel as needed – you’re open to new places, new faces and new ideas

Qualifications


We’re looking for a VP/Director of Media with outstanding experience that includes:

  • Four years of college education (and preferably a master’s degree) plus ten to twelve years of agency experience
  • Deep familiarity with the media landscape (cross-channel) and a demonstrated ability to develop and understand consumer insights and translate those insights into meaningful marketing strategies
  • An ability to think beyond just media — no matter what the solution requires, you’ll be a sharp, informed marketing advocate and expert for our clients and our team
  • Knowledge of qualitative measurement approaches – online and offline – and how/when to apply them so that we deliver measurable successes

Got what it takes? We’d love to hear from you.

Digitas is an equal opportunity employer.


Additional Information


All your information will be kept confidential according to EEO guidelines.

About Digitas

Digitas is the Connected Marketing agency, built on the principle that there are better ways for brands to connect with people. We leverage comprehensive data, technology, creative, media and strategy capabilities to deliver Media-Fueled Creativity via connected Solutions that include Connected Campaigns, Social Marketing, Brand Experience, CRM & Loyalty, and Marketing Transformation. A Leader in Gartner’s Magic Quadrant for Global Marketing Agencies for six consecutive years, Digitas serves the world’s leading brands through a global network comprised of more than 4,000 employees across over 30 countries and 50 offices. For more information visit www.digitas.com.

Additional Information

Compensation Range: $131,500 - $161,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.” If your requirements fall outside of this range, you are still welcome to apply.

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