Ad Operations Specialist Job at Apple, Culver City, CA

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Job Description

Summary

Posted: Dec 21, 2022
Role Number: 200446147
Imagine what you could do here. At Apple, new ideas have a way of becoming extraordinary products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish! Apple is in search of an experienced Ad Operations Specialist to join the Apple Services Digital Marketing team. In this role you will work hand-in-hand with media strategy, analytics, creative, and campaign strategy teams, facilitating the execution of all go-to-market display/video campaigns. As an Operations Specialist, you will manage URL coding, trafficking, tag generation, and troubleshooting for display/video activity across Apple Services LOBs. You will help to identify and develop best practices from both a creative and technical operations perspective while also completing soup-to-nuts ad tech platform execution to ensure timely and accurate digital campaign launches. On this team, you will work across Apple’s suite of Services: Apple Music, TV+, Apple Card, Apple Arcade, Apple Podcasts, Apple Books, Apple News+, and more.

Key Qualifications

  • 3+ years of experience at a Digital Media Agency in an Ad Operations dedicated role
  • Expertise in ad serving technologies such as Google Campaign Manager (formerly DCM)
  • Proficiency in recognizing tracking issues through thoughtful and detailed QA
  • Strong troubleshooting skills for QA of backend data discrepancies
  • Ability to develop and test solutions for tracking issues and/or tag implementation errors (coding experience a plus)
  • Depth of understanding of various ad tag structures (e.g. VAST/VPAID)
  • Experience with QAing spec requirements and tag implementation with various publisher/DSP ad operations teams
  • Comfortability with adapting workflow to shifts in priorities and urgencies
  • Experience with various URL tagging structures (i.e. ad server/ MMP parameters and macros) and understanding of various attribution methodologies
  • Experience in establishing systems and processes to build operational efficiencies
  • Hyper organized and detail oriented by nature

Description

You will be responsible for all aspects of technical campaign set up prior to the launches of digital display/video campaigns. Pre- and post-launch, strong troubleshooting expertise is required for continual in-depth QA of all display/video campaigns at the line item and creative level. Management of the creative functionality testing will also fall under this role to ensure that all technical spec requirements are met and that ads render correctly in the intended formats. Outside of tactical campaign execution and trafficking, this role is also responsible for various operations workflows such as developing ad operations process documentation, maintaining relationships with pertinent ad tech partners, working with the analytics team to optimize naming convention structures, advising data analysts to ensure we’re getting the best insights out of our ad tech metadata, and continually keeping up-to-date with industry standards (i.e. IAB) and ops best practices.

Education & Experience

BS/BA degree required; 3+ years of advertising operations experience required.

Additional Requirements

Pay & Benefits

  • At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $72,000 and $145,000, and your base pay will depend on your skills, qualifications, experience, and location.

    Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.

    Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

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Job Summary
  • Location
    Culver City, CA
  • Job Type
    Full Time
  • Date Posted
    2024-06-15
  • Expiration date
    2024-08-04