ABOUT OMBRAZ

Propelled into the eyewear scene via an Indiegogo campaign in 2018 (with a launch video that Guy Raz deemed the best crowdfunding video he’d ever seen), Ombraz is shaking up an industry that hasn't seen a significant design shift in over 200 years.

Our armless design has since won Backpacker Magazine Gear Editors’ Choice Award, Gear Junkie’s Best Sunglasses of 2020, USA Today’s Best Gear of 2020, Outside Magazine’s Gear of the Year in 2021, Wirecutter Sunglasses of the Year 2022, Men’s Health Gear of the Year 2022, Popular Mechanics Gear of the year 2022 and Wired Sunglasses of the Year 2022. Ok, I’ll stop - but that’s pretty epic.

While Ombraz solve many of the inherent issues we’ve all experienced with eyewear - we’ve got zero interest in shipping plastic around the world without delivering a substantial net-benefit environmental impact. Through our mangrove reforestation efforts - each pair is 1,714X carbon-negative, making Ombraz the most carbon-negative product available on the planet.

Now, we’re building a team of masterminds to push the boundaries of normalcy and catapult Ombraz into an industry ripe for innovation.

ABOUT THE ROLE

We’re currently 98% DTC, and if you don’t know what that means, you’re likely not the right person for this role. ;P Ha ok, jokes aside, it means we sell our sunglasses mostly completely online. High-quality, captivating, genuine content is critical to our brand and growth strategy.

We need a video editing wizard or wizardess to create strong edits for the likes of Instagram, FB, Tik Tok, the site & more.

Raw content is aggregated from branded content trips, ambassadors, and customers, then edited into hard-hitting pieces that elevate the brand, educate the people and entertain.

We’re on the hunt for an editing wizard who can leverage content from our various sources & pump out engaging marketing campaigns, both large and small, with immaculate brand personification, quickly and effectively. You’ll work directly alongside the founders, marketing manager and key company creatives/videographers to produce, develop and edit assets to bolster the brand and augment the high bar Ombraz has set in the content realm. The role will start with a heavy editing workload and will evolve to include more content creation and production over time.

We’re looking for an ambitious human who understands our meticulously curated brand voice, aesthetic, and product. Someone who can turn projects around quickly, can browse troves of content and find the gems with little managerial input and who wants to creatively express themselves with premium, bar-elevating projects. This role will start as contractor-based, hourly compensation with the opportunity to grow into a full-time video team.

Check out our youtube channel, peruse our Instagram, watch the videos on our website. If you feel you could help us elevate our cinematic prowess, we’d love you to apply.

ROLE SPECIFICS:

• ADS
  • Instagram
    • Work alongside founders, marketing manager and ads manager to build and edit premium, optimized ads for IG
  • Tik Tok
    • Work alongside founders, marketing manager and ads manager to build and edit premium, optimized ads for Tik Tok
  • Youtube
    • Work alongside founders, marketing manager and ads manager to build and edit premium, optimized ads for Youtube
  • Website
    • Email
      • Work alongside founders and marketing manager to build pieces that will enhance the purchasing process
    • SMS
      • Work alongside founders and marketing manager to build pieces that will enhance the purchasing process

• Organic
  • Instagram
    • Digitally sculpt raw clips into engaging on-brand pieces of magic that elevate our presence on Instagram
    • Utilize content in UGC libraries, Ombraz brand library and other brand pipelines to create engaging, hilarious and high-quality videos for Instagram using your own personal direction as well as input from founders and marketing managers
  • TikTok
    • Utilize content in UGC libraries, Ombraz brand library and other brand pipelines to create engaging, hilarious and high-quality videos for Tik Tok alongside founders and marketing managers
      • Ability to ideate, envision and execute on-brand pieces
  • Youtube
    • Take content shot from campaigns and digitally sculpt it into engaging on-brand pieces of magic that elevate our presence on Youtube
      • Ability to ideate, envision and execute on-brand pieces
  • Website
    • FAQ’s & Education
      • Test videos to alleviate customer service inquiries and elevate the shopping experience
      • Tips & tricks
  • Film Festivals
    • Our 3-year goal is to win an award at an outdoor film festival. You would be a massive part of this mission.

• Content Creation
  • Campaigns
    • Help plan and execute larger scale brand campaigns alongside Founders and Brand Photographers and Videographers
    • Supplement content on location when needed
    • Keen attention to lighting, clothing, overall aesthetic and voice
  • Small Ads Projects
    • Plan and film smaller scale ad projects
    • Keen attention to lighting, clothing, overall aesthetic and voice
  • Small scale Tik Tok Projects
    • Help plan and execute smaller scale video ideas formatted for TikTok
  • Educational Series
    • Help plan and execute educational pieces for ads as well as website and youtube
• Content Organization
  • Audit pipelines of incoming UGC for upcoming ads and posts
  • Keep projects acutely organized in Google Drive
  (This job posting platform has super weird formatting, which is why there are multiple number 1's in this role section. If you noticed that, we're impressed. We want keen attention to detail.)

Requirements

It bodes well if you have:

• An obsession with armless sunglasses
• 20+ years of unwavering tenacity, optimism, and rambunctiousness
• 20+ years of utter disregard for normalcy
• An acutely organized work routine
• An ability to win people’s trust & support through video
• Ability to present the Ombraz voice effectively
• A natural tendency of drawing people to your divine video production pieces
• 3-5 years of experience in video editing
• 3-5 years of experience in photo editing
  **Graphic design skills are a major bonus
• Excellent perception of colors
• Potent attention to detail
• Impressive understanding of brand style and music
• Naturally frugal tendencies
• An in-depth understanding of what it takes to succeed on Instagram, TikTok, YouTube and other social media channels.
• Hyper-awareness of current events and local/global issues. Ability to navigate & leverage them effectively into brand communications.
• Impressive understanding of video formats and aspect ratios

Benefits

• Competitive pay
• Lifetime supply of Ombraz ;)
• Flexible schedule
• Outdoor industry pro-deal accounts
• Outdoor gear reimbursement
• Company trips & industry events